Production- games are created by development studios comprised of software engineers, artists and programmers who write the code, create the structure, and animate the game making them playable for the gamers. It's these developers that are perceived as the " talent" in the industry.
Distribution- A distributor works with retailers(shops, online) to make products available for the consumers to purchase. In the games industry the publisher usually handles the distribution.
Marketing- Marketing s the wide range of activities involved in making sure that you are continuing to meet needs of your customers and getting great value in return. Marketing is usually focused on one product or service. They use market research to find out what they need to meet and how to meet them. They analyse the competition and find their niche market and setting the price.
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